GLOBALink | Livestreaming sales popular among exhibitors at China-Africa expo

Updated: June 30, 2023 Source: Xinhua News Agency
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Cross-border e-commerce is injecting fresh impetus into China-Africa trade, and many have embraced innovative models such as livestreaming. Among the influencers and celebrities who promote products online, are even diplomats.

CHANGSHA, China, June 29 (Xinhua) -- Cross-border e-commerce is injecting fresh impetus into China-Africa trade, and many have embraced innovative models such as livestreaming. Among the influencers and celebrities who promote products online, are even diplomats.

Produced by Xinhua Global Service

Editor: Tian Shenyoujia